Simon is Head of Sales for DACH, CEE, Iberia, and Benelux at Smartness, where he and his team help more than 6,000 hotels and accommodation providers worldwide drive sustainable growth through Revenue Management, direct bookings, AI, and automation.
With over 15 years of experience spanning technology, digital transformation, and commercial leadership, Simon began his career in hospitality with Booking.com before taking on roles at Google and supporting the digital transformation of international businesses.
Today, he combines deep expertise in hospitality and technology to help hoteliers and property owners navigate industry change, increase profitability, and prepare for the future of guest engagement.